Here are all of the posts tagged ‘social media stats’.

Top Facebook Pages in Asia, April 2012

by Simon Kemp in News

SocialBakers have just published a new edition of their regular look at the top-performing Facebook pages around the world – here is a selection of reports on Asian countries for April 2012:

Singapore:

Hong Kong:

Pakistan:

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Social Network Users in Asia, May 2012

by Simon Kemp in News

Our latest research shows that the number of social network users is still growing rapidly across Asia, with platforms in South and Southeast Asian nations seeing the largest gains since our most recent SMDA report just a few months ago:

Social Network Users in Asia, May 2012

China’s Qzone still dominates the Asian landscape with 531 million registered users, but its compatriot, Sina Weibo, has been attracting the most attention in recent months.

With 27 million (9%) of the platform’s 300 million users checking in every day, and more than 100 million posts every 24 hours, it’s clear that Sina Weibo is one of the most active platforms in Asia.

Similarly, Tencent’s Weibo offering also claims around 300 million users, and is definitely up there in the world’s most important social networks.

Meanwhile, Facebook has added more than 20 million users across Asia in the past 6 months, and now claims more than 192 million users across the 24 SDMA markets.

Although it has now been nudged back into 3rd place on the global Facebook user rankings by Brazil, India has still added more than 7 million Facebook users in 2012, and its 46 million users account for more than 5% of the worldwide total.

Interestingly, despite being blocked in most of China, Facebook now counts more than half a million users on the mainland, in addition to the 15.5 million users across Taiwan, Hong Kong, and Macau.

Twitter also continues to be hugely popular across the region: it’s now the number one platform in Japan, with Japanese the second most used language on Twitter worldwide.

Twitter has maintained its popularity in Indonesia too, although Facebook is still the Southeast Asian country’s most popular platform.

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Social, Digital and Mobile in Asia

by Simon Kemp in News

The social, digital and mobile landscape in Asia changes on an almost daily basis, and keeping up to date with this evolution can be quite a challenge.

As a result, many of our clients and partners have similar questions:

  • Do Chinese netizens prefer Renren or Sina Weibo?
  • What’s the internet penetration in India?
  • How much of Indonesia’s social media use comes from mobile?

We’ve noticed that it’s increasingly difficult to find recent and reliable answers to these questions in just one place, so we’ve decided to launch our own series of regular reports that answer as many of these questions as possible with accurate, up-to-date information from a range of trusted partners.

Today, we’re delighted to share the first of these reports with you: an introduction to the landscape across the region, and an overview of the key numbers in each of its 24 countries.

A few highlights to begin with:

  • There are at least 750million social media users across the region;
  • Three quarters of Asia’s population has a mobile phone;
  • More than two thirds of Asia’s internet users access the web via mobile devices;

You’ll find many more valuable nuggets in the full report above.

And don’t worry if you need more data on a specific Asian country too – we’ll be following this post with more individual country reports over the next few days, so check back for in-depth profiles of ChinaIndia, Indonesia, Japan, and 20 more Asian countries.

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Five Friday Facts #1

by Simon Kemp in News

Following our first Tuesday TuneUp earlier this week, we’re continuing our run of alliterative blog post titles with some Friday fun: 5 facts or stats from around the social media world that caught our attention this week.

Social Networking Revenues
Revenues from social networks will reach more than $6 billion this year, delivering almost $200 per second. The figures come from analysis firm Strategy Analytics, who predict that this figure will reach $12.6 billion in 2016.

Average Klout
According to reports from yesterday’s #KloutChat event, the average Klout score is around 20. A score of 50 or more puts you in the 95th percentile – i.e. you’re pretty influential.

Facebook to Go
The latest edition of Next Generation Media reports that more than 350 million people around the world access Facebook through mobile devices.

Underground Networks
Meanwhile, Penn Olson reports that passengers can access the internet while underground in 84% of Asia’s subways. Deep.

Tweets from the Seoul
Twitter is increasing in popularity in South Korea, with the country’s 3.34 million users tweeting around 3 million times each day. This is in contrast to the 200 million tweets that Twitter say are made throughout the world each day.


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