Here are all of the posts tagged ‘Facebook’.
Line has reached 30 million users in India
Line has been growing rapidly in Asia recently. According to the Japan-based company that runs the popular service, Line has just reached 30 million users in India. This is compared to the 10 million it reached in October of last year. In order to increase its fan base on a ongoing basis, Line has recently partnered with Groupon and Japong, the messaging app is now able to offer deals and discounts to its Indian users. However, Line is still facing strong competition from Whatsapp and Facebook massager in India. According to Whatsapp, it announced that it reached 60 million active users in the nation in August.
Social media celebrates inauguration of president Jokowi
Social media is playing a dominating role in the Indonesia’s election this year. A successful example is that the election campaign of Mr. Widodo, during which the new president leveraged the major impact of social media to garner great support from a network of tech-savvy youth. There are millions of Indonesians who frequently access social media platforms, and so it comes as no surprise that more than one million tweets between Sunday afternoon and Monday were related to the presidential inauguration of Indonesia’s Joko Widodo. The president of Indonesia currently has 4.8 million “likes” on Facebook and 2.45 million followers on Twitter, and President Jokowi was the top trending term on Twitter on the day of his inauguration. According to Twitter, there were nearly 95 million election-related tweets from Indonesia between July’s election and the start of the year.
Line announces slew of new services
After news last week that Line will offer a personal finance app by Spring 2015, the company’s COO has announced at the Line Conference Tokyo 2014 that it is offering even more services. Driven by the company’s vision to become “the smartphone gateway for your life”, Line is offering a new payment application (Line Pay), a taxi-booking service (Line Taxi) and a delivery service (Line Wow).
Line Pay will allow users to purchase items on their mobile devices or PCs, but also includes the ability to transfer cash to each other without providing their bank account information. Line Pay, Line Taxi and Line Wow will be rolled out in Japan first, with global rollout expected as early as next year.
In addition, the company also revealed that it currently has 170 million monthly active users, out of 560 million registered users. Based on the number of registered users, its top 5 regions are Japan (54M), Thailand (33M), Indonesia (30M), Spain (18M) and Taiwan (17M).
Luxury brands using WhatsApp to reach consumers in India
Cartier, Armani, Diesel and other luxury brands are now using WhatsApp to promote, sell and offer aftersales services to its consumers in India. The instant messaging app allows these brands to offer personalised services by sending pictures, videos and other promotional materials, resulting in conversion rates that reach as high as 80%. In August 2014, WhatsApp was reported to have 60 million monthly active users in India.
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Messaging app Line to launch a personal finance tracking service
Japanese messaging app, Line, is reportedly launching a new service that would help their users track their personal finances by spring 2015. Users will be able to add their bank’s official account to the friend list and verify a bank account. They will then receive notices from their bank when money is deposited or withdrawn. The service will only be available in Japan when it launches.
Daum and Kakao merge, putting them head-to-head with Naver-Line
Following an initial announcement back in May, two of Korean’s strongest players in the mobile space, Daum Communications and Kakao, have completed their merger. The new entity is valued at close to 10 trillion won (SGD 12 billion). The newly merged firm, called Daum Kakao, will work towards a vision where they “Connect Everything”.
Singapore’s BCF encourages social media platforms to join their campaign
With the tagline “If only you checked your breasts as often,” the Breast Cancer Foundation of Singapore launched an online campaign to appeal to Twitter, Instagram and Facebook to use their version of logos next month to support the Breast Cancer Awareness month in October. “Together we’re stronger,” this appeal hopefully will remind women to check their breasts regularly. Read more about the campaign in BCF’s website.
Kakao launches KakaoPick and KakaoTopic
Following our report on Kakao’s announcement to launch its own local news services and weeks after launching a payment service, South Korea’s top chat app launches KakaoTopic and KakaoPick.
KakaoTopic aggregates content that offers a personal touch based on user-selected interests as well as the most relevant social media content. Various content from a wide-range of sources are available. Users can also browse 13 categories including the Social sections that shows the most talked about content from social media channels on Facebook, Twitter and Kakao story.
KakaoPick is a mobile commerce that lets users earn savings by sharing shopping information with their friends who will also receive discounts on the same item. KakaoPick groups brands and products by theme which are all hand-picked by Kakao’s expert buyers.
According to Kakao’s Blog, the Beta version is currently available to Android users but it has been announced that the iOS version will be released by the end of 2014.
Facebook adds stickers to comments but only to users in Japan
Facebook Stickers that are previously only available when sending messages are now the new addition to the Facebook main page. Facebook users in Japan noticed a new feature flooding their Newsfeeds- stickers are in the comments section of posts.
The feature is said to be only available to users in Japan but according to Tech in Asia, some of their staffs were able to comment with stickers on posts made by users who are located in Japan.
Line has 30 million users in Indonesia
Line recently announced that it has topped 490 million registered users. As one of the biggest chat app giants in Asia, Line claims a strong fan base in Southeast Asia, along with some Spanish-speaking countries. Despite their size, the company had previously kept quiet about market-specific numbers in key markets like Taiwan, Thailand, and Japan. So now, our curiosity is finally satisfied as their announcement details the size of their registered user base in the key markets.
The country breakdowns are as follows:
Global: over 490 million registered users
Japan: over 52 million registered users
Indonesia: 30 million
Thailand: 27 million
India: 18 million
Spain: 18 million
Taiwan: 17 million
Mexico: 15 million
Korea: 14 million
Malaysia: 10 million
USA: 10 million
Colombia: 11 million
It is important to note that Indonesia’s Line penetration has led the country to become the second biggest in terms of Line users outside of its native Japan. The country has increased by 10 million registered users since April. This is followed by Thailand, which now has 27 million registered users.
Brands in China on WeChat
As WeChat continues to get more and more popular worldwide, more brands have started to think about how to use WeChat as a platform to engage with Chinese consumers.
As one of the global chat app giants, WeChat has 438 million active users, which illustrates significant potential for brands to reach consumers in China. This platform not only brings opportunity for Chinese brands, but also for foreign brands that want to reach out to Chinese customers. WeChat has been used by more than two million bloggers, media outlets, celebrities, small medium enterprises and major brands to reach out to people. In particular, fashion brands in China are doing extremely well in WeChat, as they have worked hard to cultivate a dedicated follower base on the platform.