Here are all of the posts tagged ‘India’.
Twitter acquires Indian startup Zipdial
In a move that indicates greater emphasis on emerging markets, Twitter has bought over Zipdial, an Indian startup that allows users to subscribe to brands’ content without having to connect to the Internet. In order to do so, all users have to do is to give a missed call to a specific number belonging to a brand or service, and they will receive updates. This offline component of the service will be beneficial for Twitter to pursue users in emerging markets, where smartphone penetration and mobile data usage are still low.
Major brands in Indonesia find success on social media
While major brands like Coca-Cola have traditionally been focusing efforts on TV to launch products in Indonesia, marketers are increasingly citing issues like saturation and clutter on TV as reasons to look to Facebook first when planning campaigns. With 37 million daily active users and 71 million monthly active users, Indonesia has one of the largest Facebook users in the world.
WeChat is testing ads
WeChat has started testing ads in ‘Moments’, its (rough) equivalent to Facebook’s News Feed. So far, the network has been reluctant to include advertising; with 468.1 million monthly active users, this could be a big business. Sponsored posts will be marked as ‘promoted’.
Transfer money via Twitter
Indian bank, ICICI, has launched a ‘tweet to pay’ function. Users simply need to follow @icicibank and send a DM containing the recipient’s username and amount to be transferred. The recipient doesn’t need to be an ICICI customer either.
A puzzle game with social features
More than just a puzzle game, Socioball allow players to create their own levels and share it on Twitter. Using Twitter as a level-sharing platform, the gaming app uses the hashtag #socioball to decode image data and make levels created by its players accessible and playable by other users.
— James Heffernan (@jamestothemax8) January 19, 2015
— Gordon (@codegordon) January 16, 2015
Tumblr to create a Chinese version of its platform
Unlike other blogging sites like WordPress and Blogger, Tumblr is still free from China’s Great Firewall, possibly due to the fact that the blogging site is still not known to the masses. However, with Tumblr’s efforts to open itself to the Chinese market, it may soon be subjected to China’s censorship.
UC browser to incorporate real-time Facebook notifications
UC Web’s browser was recently ranked the most popular third-party mobile browser in the world and even ranked above first-party browsers in some key Asian markets such as India and China. As part of its efforts to make the browser more appealing to Facebook users, it will now feature real-time Facebook notifications, and will be the first browser to allow users to receive notifications outside of Facebook’s mobile apps.
WeChat’s investment fund banked US$16 billion in just a year
Since the launch of WeChat‘s online investment fund, the messaging app company has garnered a total of 10 million users in China who have invested a total of US$16.2 billion in just a year. Besides the relatively high interest returns compared to banks, the ease at which users can invest is a strong pull factor.
Daum Kakao, previously known as Kakao Talk, recently wholly acquired Kids Note, an app for kindergartens and daycares to communicate with parents. Among other features, parents can request real-time check ups on their children, whereas teachers can post daily reports and pictures. The company plans to push the app to about 14,000 kindergartens and private daycares in Korea.
Hike, a homegrown Indian instant messenger, has over 35 million users and just recently acquired US-based voice-calling company Zip Phone, a Y Combinator startup. The company plans to launch free voice-calling soon, alongside their biggest rival WhatsApp. This competition will be one to watch, with telecom majors planning to charge customers for data usage on instant messaging and VoIP apps.
Last week during CES, Caesars Entertainment partnered up with WeChat to give tours of THE LINQ‘s smart hotel rooms. With WeChat, visitors could control the lighting, thermostats and curtains in their rooms. Upon arrival at the hotel room, visitors only need to scan a QR code to get the app which operates as an official WeChat account.
YouTube offers offline playback for India, Indonesia and Philippines
The latest update from YouTube’s Android app allows users in India, Indonesia and Philippines to watch videos offline. The update aims to provide a buffer-free video experience for those without high-speed mobile data access. YouTube videos can be saved to users’ devices and played from an offline mode of the app without an internet connection for up to 48 hours.
Viber launched Viber games
Chat app Viber has rolled out Viber games, which allow users to play games into the app using their Viber ID. The launch lineup includes games similar to ‘Candy Crush Saga’ as well as a bubble shooter game. It seems Viber is trying to replicate the success of its counterparts, Line and WeChat, who have been successful in generating huge revenue from in-app games. It will be interesting to see how Viber’s new strategy will impact the landscape of chat apps.
Tencent to distribute HBO movies and dramas online in China
Time Warner Inc’s HBO has inked a deal with internet giant Tencent to distribute its TV dramas and movies through the Chinese online video site. This partnership could see HBO expanding its audience through Tencent‘s massive social networks user base, as well as combating the rampant piracy issues in China.
India was the fastest growing smartphone market in APAC in Q3
India observed exceptional smartphone growth in Asia-Pacific, with a quarter-on-quarter increase of close to 27% in Q3 of 2014m reported the International Data Corporation (IDC). The countries smartphone shipments stood at 23.3m units, recording a year-on-year growth of 82% compared to Q3 2013. This is a new high in smartphone shipments in the quarter and has been attributed to festive demand.
Messaging app Line removes 15 games from its lineup
In its second clean up in six months, Japanese messaging Line has once again purged its game offerings, this time removing 15 titles – about half of the titles on its games platform. This move was made to “focus its resources on titles that are enjoying greater growth in order to further propel the service as a global gaming platform.”
Line tries to break into the US market with chat stickers
In a bid to popularise its messaging app in the United States, Line has launched a sticker-designing contest for artists. According to Line, the U.S.-focused contest has brought in more than 10,000 sticker submissions and 500 million votes since it was launched in late September. There are currently more than 25 million registered Line users are in the U.S., but it is not known how many are active.