Here are all of the posts tagged ‘Indonesia’.
WhatsApp remains top messaging app in India
For the first time, a billion people in India are going online using their smartphones. Messaging apps like Hike and WeChat have started advertising early to gain the attention of this growing smartphone crowd in India. Hike announced that it reached 35 million registered users in August, at the same time that it received its largest round of funding. Despite the competition, WhatsApp takes the lead in India, with 70 million active users, a 20 million increase in just 6 months.
Path’s potential comeback starts in Indonesia
Despite what seemed to be a crisis for Path last fall, Path is set to make a comeback by growing its social network in Indonesia, a market that make up a fifth of its global user base. With a new office in Indonesia and over US$ 77 million in fundings, Path’s continued success in the market will prove beneficial not just for the company, but for Indonesia as well.
Brands get spooky on social for Halloween
On Friday, everyone wanted a piece of the Halloween fun, and, as always, brands were no exception. Here’s our favourite from Lenovo *wink*.
Line has reached 30 million users in India
Line has been growing rapidly in Asia recently. According to the Japan-based company that runs the popular service, Line has just reached 30 million users in India. This is compared to the 10 million it reached in October of last year. In order to increase its fan base on a ongoing basis, Line has recently partnered with Groupon and Japong, the messaging app is now able to offer deals and discounts to its Indian users. However, Line is still facing strong competition from Whatsapp and Facebook massager in India. According to Whatsapp, it announced that it reached 60 million active users in the nation in August.
Social media celebrates inauguration of president Jokowi
Social media is playing a dominating role in the Indonesia’s election this year. A successful example is that the election campaign of Mr. Widodo, during which the new president leveraged the major impact of social media to garner great support from a network of tech-savvy youth. There are millions of Indonesians who frequently access social media platforms, and so it comes as no surprise that more than one million tweets between Sunday afternoon and Monday were related to the presidential inauguration of Indonesia’s Joko Widodo. The president of Indonesia currently has 4.8 million “likes” on Facebook and 2.45 million followers on Twitter, and President Jokowi was the top trending term on Twitter on the day of his inauguration. According to Twitter, there were nearly 95 million election-related tweets from Indonesia between July’s election and the start of the year.
Line has 30 million users in Indonesia
Line recently announced that it has topped 490 million registered users. As one of the biggest chat app giants in Asia, Line claims a strong fan base in Southeast Asia, along with some Spanish-speaking countries. Despite their size, the company had previously kept quiet about market-specific numbers in key markets like Taiwan, Thailand, and Japan. So now, our curiosity is finally satisfied as their announcement details the size of their registered user base in the key markets.
The country breakdowns are as follows:
Global: over 490 million registered users
Japan: over 52 million registered users
Indonesia: 30 million
Thailand: 27 million
India: 18 million
Spain: 18 million
Taiwan: 17 million
Mexico: 15 million
Korea: 14 million
Malaysia: 10 million
USA: 10 million
Colombia: 11 million
It is important to note that Indonesia’s Line penetration has led the country to become the second biggest in terms of Line users outside of its native Japan. The country has increased by 10 million registered users since April. This is followed by Thailand, which now has 27 million registered users.
Brands in China on WeChat
As WeChat continues to get more and more popular worldwide, more brands have started to think about how to use WeChat as a platform to engage with Chinese consumers.
As one of the global chat app giants, WeChat has 438 million active users, which illustrates significant potential for brands to reach consumers in China. This platform not only brings opportunity for Chinese brands, but also for foreign brands that want to reach out to Chinese customers. WeChat has been used by more than two million bloggers, media outlets, celebrities, small medium enterprises and major brands to reach out to people. In particular, fashion brands in China are doing extremely well in WeChat, as they have worked hard to cultivate a dedicated follower base on the platform.
Twitter confirms upcoming office in Indonesia
Following Facebook’s and Apple’s moves to open offices in Indonesia, Twitter has revealed that it will also be setting up an office there within the next six months. Adam Bain, Twitter’s global president for revenue and partnerships tweeted from Jakarta last week, confirming this announcement.
Terima kasih for welcoming us, Indonesia! I’m in Jakarta today to say that Twitter will open an office here soon! pic.twitter.com/MTXRXkBovR
— adam bain (@adambain) August 29, 2014
Indonesia has 20 million active Twitter users and 69 million active Facebook users, proving to be a strong market for social media.
China’s Renren sees drop in active users
The social network once known as ‘China’s Facebook’ recently released its Q2 2014 earnings report, revealing that it now has fewer monthly active users than it had two years ago. Renren‘s drop in active users could be attributed to the rise of Sina Weibo and WeChat in China, which offers a vast array of services including news-reading, online payments, gaming, messaging and more.
‘Ice bucket challenge’ hits Asia
Not sure if you’ve heard, but there’s an ‘ice bucket challenge’ thing happening on Facebook right about now. It looks like it’s going to be the biggest online charity campaign ever, as our data in the Huffington Post shows. The hashtag #icebucketchallenge has received over 4.48m mentions, over 20 times the number seen by #nomakeupselfie. There have been over 2m videos on YouTube, too, including videos from a number of participating brands.
In an infographic by Social Samosa, research shows that India, Thailand and Singapore are the next highest contributors to online buzz around the charity initiative, behind the US and UK. These three Asian countries contributed to a total of 14.7% of online buzz.
We posted a bumper selection of infographics in August, so I thought it might help to share them all in one place here.
We’ll start with the latest global numbers, but you’ll find individual Digital, Social and Mobile data for a whole host of countries below too.
If the country you want isn’t here, you’ll find 100+ more countries in the following reports:
- APAC: click here
- Europe: click here
- The Americas: click here
- Middle East, North Africa & Turkey: click here
- India: click here